Talent IQ | Brand Guidelines

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Introduction

Imagery sets the mood of the Talent IQ brand. This section explains our photography style and the principles that keep every image bright, candid and human.

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Photography Style

Our photography captures real people at work: smiling, laughing and collaborating in bright, modern, plant-filled offices and cafés. Images are warm, natural and candid, never staged handshakes. We often add a hand-drawn line or doodle in Bright Lime, Baby Blue or white to give photos our signature personal touch.

Team meeting with a hand-drawn Bright Lime heart doodle

Team collaborating around desks in a sunny office

Colleagues at a laptop with hand-drawn raised hands doodle

Colleagues working together at a shared table

Professional working on a laptop by a window

Image Principles

Photography at Talent IQ follows four principles: Human, Natural, Together and Playful. They keep our images authentic, bright and full of real connection, with just enough personality to feel like us.

Human

Show real, diverse people with genuine expressions. No stiff poses and no stock handshakes.

Natural

Favour bright, natural light, warm tones and softly blurred modern interiors with greenery.

Together

Capture collaboration: conversations, laughter and teams working side by side.

Playful

Add a single hand-drawn line or doodle in brand colour to make the image unmistakably ours.